INITIATIVE TO REDUCE CRIME BY STRENGTHENING FAMILIES

Dick Wulf, MSW, LCSW                                      (719) 659-6102

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The RETAIL STORES HELPING FAMILIES Portion

Participating retail stores boost interest and help develop a community "movement" to strengthen families by giving out various family-building resources free. (The primary effort is having motivated families encourage other families to grow closer and give kids essential skills for success that they would not necessarily get in school.)

Grocery stores are a way to reach almost all families in a city. Everybody has to buy food. Participating stores give out a different free Dialogue or Game Grid of 50 to 100 items every two weeks for a half year. They either purchase these inexpensive one-piece-of-paper items from us or they purchase an inexpensive license from us and personalize the item to promote their store.

There are a number of sets of 6 resource items for other retail stores to purchase in the same way and hand out for free, one different item per month. These items work the same as advertising specialties, drawing customers into their stores.

Again, the goal is for families to get the message that building closer relationships is top priority. If a lot of the places they go are handing out free family-building resources, they will get the message.